Africa retailer Jumia suspends e-commerce in Cameroon
Published on: Monday 18 November 2019
Online retailer Jumia Technologies said on Monday it had suspended its e-commerce platform activities in Cameroon because they were "not suitable" for the African state. Dubbed "the Amazon of Africa", the company founded in 2012 by two French former McKinsey consultants has grown quickly to become the continent's leading e-commerce firm, operating in more than a dozen countries. Jumia, whose share price hit a record low of $4.96 after Reuters reported the suspension on Monday, said it would continue supporting buyers and vendors in Cameroon using its classified portal Jumia Deals.